Daiichi Sankyo mood app
August 2014
The App takes its inspiration from research conducted by Daiichi Sankyo that strongly suggests that happiness and positivity are essential elements in assisting in the treatment and wellbeing of patients suffering from hypertension. Therefore, the scope of the App focuses on the delivery of content that allows the end user to boost their mood and emotional wellbeing.
The concept aims to deliver key information using a cutting-edge UX that is actually designed to improve the user’s mood by simple, upbeat gestures and interactions. Part of the “happiness” actually derives from its usage. This joy in the usage of the App, combined with the functionality from key areas, ensures that it is a compelling proposition that is light years ahead of the many “happiness” apps that currently exist.
(Currently in production)